Shaping a Digital Future for the Performing Arts
September 5, 2019
The National Ballet Executive Director Barry Hughson
says "The National Ballet of Canada sees digital technology as a transformational tool to deepen engagement with our patrons, to share our art form with the world and to innovate how we do business. Digital Stage allows us, and our peers, to explore the boundless possibilities offered by digital technology and to learn how it can be incorporated into every facet of our work – from the stage, to the studio, to our administration. Embracing technology and innovation is vital to keeping the arts relevant, accessible and connected to our community."
COC General Director Alexander Neef says: "The COC recognizes that we, as a performing arts organization, are not an island. As cultural tastes and habits continue to evolve with changing technology, we know that the challenges we face as an opera company echo those faced by others in our industry and that there is a great opportunity to tackle these issues as a sector, through increased knowledge and understanding. We don't want to simply react to change as it occurs; we want to equip ourselves and our peers with the capacity to adapt and lead through change. I firmly believe that open dialogue and a willingness to explore all possibilities is the only way for the arts to continue resonating with our audiences."
For more information on Digital Stage you can visit coc.ca/DigitalStage.